Born and raised in Skopje, North Macedonia where I spent most of my career years until 2022 when I moved to the Netherlands. Since I remember I had big interest in writing and photography, later my interest for video came in, so naturally I enrolled the Bachelor studies in Film and TV Directing in Sofia, Bulgaria.

I was always into short video form, since early studies. So everything I produced even in University was either a music video for an artist friend or just geeking out and making a funny student exercise commercial for some of my favorite brands. After studies life opened the doors of the world of TV. There was a lack of officially schooled professionals so I could immediately start, from anywhere. Since I was a child I had weirdly big interest into politics (thankfully not to become one) so naturally I entered the world of live broadcast as a news director. It was amazing! The adrenaline at my work place made the junior low salary less painful indeed. After few years working in news I got the opportunity to work as a co-executive producer, a whole new level of responsibilities for a 30 year old.